Not all opportunities are equal. Your sales team needs to make objective assessments early in the sales process to determine how easy or difficult an opportunity may be, and the resource investment required for a good chance of winning.
Qualifying Opportunities guides your sales team on how to qualify and rationally prioritise opportunities. Use this if your sales team aren’t good at predicting opportunity outcomes, don’t prioritise their time, treat every opportunity the same or waste time on opportunities they have a low chance of winning.
Pipeline Status: Too many 'qualified' leads or low proposal conversion rates
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