Negotiation is a fact of life, but many sales teams overlook the different aspects of a negotiation, give in too easily, dig in too aggressively or lack credibility. As a result, relationships are damaged, and deals languish.
This methodology helps sales teams with a structured approach to preparing and conducting negotiations that result in mutually satisfying outcomes for both parties. Use this if your sales team frequently reverts to price discounting, gets bullied by clients or seems unprepared for important negotiations.
Pipeline Status: Low win rates with declining margins
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